Dancehall deejay Beenie Man is open to receiving a front page feature from Billboard Magazine, as an apology for the publication excluding him and Bounty Killer from the cover of a recent issue which highlighted the Verzuz brand. Both entertainers performed for the online battle series in May, and elevated it with their clash culture delivery and in-person square-off.
During a recent interview on Fox Soul’s Out Loud With Claudia Johnson, the host suggested that the magazine give the deejays their own cover story. Beenie Man agreed.
“We’re not a threat to nobody, we’re just here to entertain the world so you should give us a chance to entertain the world and let the world know us…”– Beenie Man
“That’s what I want,” he said. “I will never tell a person how to run their publication…but if you have a chance to give us that respect and you take back that respect from us it’s like you try to give us life five weeks ago and then you suck it out back. It’s not a good feeling and I don’t feel that anybody who love and respect and listen to dancehall music feel good about it. It wasn’t right to snap us from that cover, we deserve that cover.”
The magazine had done its usual scoreboard story for their battle on May 23, as they have done with every other face-off. They followed up with another story on May 29 about the increased streaming of Beenie Man and Bounty Killer’s music since the showdown.
The Girls Dem Sugar deejay is disheartened that dancehall music does not get all the acknowledgment it deserves, and gave his reasons for this.
“I think it’s because it’s not American,” he started. “Jamaica is a powerful little island. We got the fastest man in the world, we gave you Bob Marley, we gave you reggae music, now here comes dancehall music. I don’t think they agree with us for Bob Marley to be number one on iTunes from iTunes open until now. You can only move him off the spot for a minute and then Bob is back at number one again. I think the music is too influential and the powers that be is trying to hold back the music, and they’ve been trying to do it from the 80s, from Shabba Ranks to me right now…”
He added that the genre has also contributed to the success of many American entertainers.
- Related story: Fans protest after Beenie Man, Bounty Killer are overlooked for Billboard ‘Verzuz’ cover
“We have made a lot of hip hop artistes rich, we’ve made a lot of pop artistes rich, we’ve made a lot of American artistes big internationally because of reggae (and) dancehall music, it’s just for you to give us a chance. Even the African dem come with dancehall and you play them more than dancehall music and it’s crazy but we can’t cuss Africa because Africa is where the beat is from, it’s where we get our drum from… We’re not a threat to nobody, we’re just here to entertain the world so you should give us a chance to entertain the world and let the world know us…”