Ce’Cile has made her name locally and internationally as a talented singer and deejay. Known for hits such as Changes, Waiting and When You’re Gone, Ce’Cile has decided to give back to the music by signing dancer-turned-artiste Danii Boo to her BadCoMpany label, a joint effort with Billboard producer Cordell ‘Skatta’ Burrell.
“At BadCoMpany, we are developing people that we like, and we are putting them out there. Danii Boo is very creative, confident and self-motivated, and we like that about her,” said Ce’Cile.
BadCoMpany boasts a talented and eclectic production team, which includes Craig ‘Leftside’ Parks and Kunley McCarthy of Ward 21 fame and executive production from Joe Bogdanovich of DSR.
The label has released Danii Boo’s debut single, Nestle, a swinging club banger that’s ready to heat up the airwaves. The accompanying music video was directed by Jay Will.
Danii Boo is known for demonstrating her dancing skills on the dancehall scene. After making her entry in 2016, she quickly racked up accolades, including Best Individual Female Dancer at the weekly Uptown Mondays Anniversary event.
“This is like the best experience for me.”— Danii Boo
“I’m excited and overwhelmed to work with professional people. They know exactly what they are doing, and they understand the music industry. This is like the best experience for me,” said Danii Boo.
“I always loved music and even before recording music, I was always critical of the types of songs that I heard. So, doing my own music was a natural transition for me.”
Danii Boo has displayed her dancing ability in music videos for dancehall artistes like Konshens, Kalado, Devin Di Dakta, Vybz Kartel, RDX, Leftside and Trabass.
“I started dancing professionally in 2016 when I signed with Pon Di Spot Media. The association has been a good one,” she explained.
Danii Boo also hosts a weekly YouTube programme called The Danii Boo Show, which gives viewers an insight into the dancehall lifestyle.