Unforgettable night at Xaymaca band launch

All eyes were glued to the stage when ‘Roar’ arrived. (Photo: Chris Lewinson/BUZZ)

To close out the band launch period, Xaymaca delivered an unforgettable showcase of its highly anticipated costume designs at the National Indoor Sports Centre in St Andrew on Friday night.

With the theme being ‘Playlist’, music had a major role in the presentation that included dancehall, hip hop and soca.

‘Level Up’ certainly raised the temperature in the National Indoor Sports Centre. (Photo: Chris Lewinson/BUZZ)

Trae Bennett, the marketing coordinator for Xaymaca, explained that this year’s theme is a celebration of songs and this was shown in the costumes.

“Playlist is a culmination of our series of events… Playlist is a selection of songs, costumes and everything that you experience with excitement and fun,” he told BUZZ.

JW kept the audience thoroughly entertained before the costumes were presented. (Photo: Chris Lewinson/BUZZ)

Upon entry, soca lovers were greeted by decorated boards depicting invariable musical messages capturing the essence of its ‘Playlist’ theme. And the disc jocks – including Richie Ras, JW, Ovadose, Aaron Fingal and Bloodline Franco – certainly enhanced the theme with their musical abilities.

Dancers took the stage at intervals to introduce the costumes. (Photo: Chris Lewinson/BUZZ)

Although the soca lovers partied up a storm from the beginning of the event, the costumes did not take the stage until 1 a.m.

With little décor around the venue, the well-lit stage accompanied by laser lights were enough to plunge patrons into a musical kingdom. In addition to the models, patrons were treated to short dance performances to introduce several costumes.  

See highlights from the Xaymaca band launch in the gallery below.

The captivating sections for the night were Purple Rain, Level Up, Candy Shop, Fever, Showtime, Poker Face, Icy, Bad Blood, Power, Baddish, Vogue, Roar, Gold Digger, Megatron and Phoenix.

Xaymaca announced that registration for its various sections will open on Sunday, December 1, at 10 a.m.